Best Local Hero Campaign celebrates small businesses* that have leveraged TikTok ads to achieve their campaign goals and drive real-world results. We want to showcase how TikTok has amplified your brand story and how that has impacted your business and local community. We are looking for submissions that:

• Push the boundaries of creativity with TikTok ads that uniquely showcase your small business and feel truly native to the platform.

• Demonstrate campaign effectiveness by providing tangible evidence of results with key performance indicators (KPIs) that are above benchmarks, adoption of TikTok for Business suite of solutions and application of creative and advertising best practices.

• Showcase the use of TikTok in achieving wider business objectives and socio-economic impact on the local community.

*Small businesses considered for the award should have fewer than 50 total global employees (including any subsidiary and parent companies). Agencies should nominate in the name of the small business that they are affiliated with and identify your submission as an Agency submission.

*To be eligible for the TikTok Ad Awards 2024, the paid TikTok campaign's start date must fall between 1 Jan 2023 and 31 Dec 2023 inclusive.

*Feel free to download the offline entry form here , but online submission is still required for your campaign to be eligible for the TikTok Ad Awards 2024.