Shortlists announced

Best Branding Campaign

1. Chang: Chang Friendship
2. Eucerin: Eucerin pH5 HYDRO BOOST CREAM
3. Eucerin: Eucerin Thiamidol
4. FIVE STAR: My Parent is a Tiktoker
5. Garena Free Fire Thailand: สงกรานต์ ฟีฟาย มันส์ใหญ่สาด (Free Fire "Splash the Huge Fun")
6. Hong Thong: วงจะดีต้องมีหงส์
7. Muangthai Life Assurance PLC.: ZYndromes - D Health Plus
8. NESCAFÉ THAILAND: NESCAFÉ YourSong
   
9. NESTLÉ PURE LIFE: NESTLÉ PURE LIFE SUMMER 2023
10. Netflix Thailand: Once Upon A Star Challenge
    

Best Commerce Campaign

1. Dogdays & Clover: DogDays DentalChews
2. GQ Apparel: GQ Workwear that works
3. GUESS Thailand: Guess Affiliate Content
4. Hygiene: TH-TKT-IPOne-TikTok-AlwaysOnDec23-Conversions-VideoPurchase
5. Joyhouse: Nooz Sunny
6. Maybelline New York: Maybelline Super Stay Vinyl Ink Revival Collection (Try-On)
7. Mizuhada group: New Product with Branding and Trend Analysis (Cleansing Balm)
8. Swiss Lab: Swiss Lab: Real Users, Real Conviction
9. Unilever - Home Care Business: Unilever Homecare’s #CleanTok Movement - Sparking Joy in Cleaning
10. Vaseline: Vaseline's Viral Velocity - Revolutionizing on TikTok
    

Best Performance Campaign

1. Digital Health Venture and SCB10X: Kray | App Install | SkinX | Smart_R.3
2. Faris by naris: TikTok Full Funnel’s Excellence for Japanese Cosmetics
3. FINNIX: 5-Minute Approval to Fight for Life Campaign
4. Generali: Generali Thailand
5. Grab: Driving GrabFood orders in Thailand leveraging a vibrant and energetic approach on TikTok
6. Grab: GrabUnlimited MEGA WISH
7. Hygiene: Driving online sales through remarkable video ads
8. Krungthai NEXT Invest: Krungthai NEXT Invest
9. Muangthai Life Assurance PLC.: ZYndromes - D Health Plus
10. Oishi: Oishi Summer
    

Best Local Hero Campaign

1. Cake Nong Pong Nok: หนึบกุ้ง
2. Chaba: เปิดตัว[Winter]แฮร์โทนิค[ร่วงบางล้านเฟล]
3. Swiss Lab: Swiss Lab: Real Users, Real Conviction